The UFT on Feb. 3 released a television ad accusing Gov. Andrew Cuomo of putting his political career ahead of children’s education by blaming teachers and ignoring the real needs of the city’s public schools – smaller classes, afterschool programs and fairer funding.
The ad will air in the metro New York City, including Long Island and Westchester.
The spot will appear on news shows including CBS This Morning, Today, GMA, Conan, The Daily Show, NY1, particularly Inside City Hall, and Morning Joe. It will also appear during highly rated dramas including Scandal, The Blacklist, Better Call Saul and on a variety of cable networks, including CNN, Bravo, BET, Food Network, TNT, Lifetime, AMC, ESPN, A&E and others.
It features Brooklyn public school teacher Lynne Yabroudi along with a city public school parent and his daughter.
The 30-second ad was produced by Shorr Johnson Magnus Strategic Media.
The UFT’s state affiliate, New York State United Teachers (NYSUT), is set to air a similar ad at the same time in Albany and seven other upstate markets.
Final video script:
NYC PUBLIC SCHOOL PARENT: When I hear the Governor go after teachers, I shake my head.
It feels like he's putting his political career
ahead of my daughter's education.
NEW YORK CITY PUBLIC SCHOOL TEACHER: We all want good schools.
But Governor Cuomo, your priorities are just wrong.
You blame teachers instead of supporting us.
I know what our students really need to succeed.
Smaller classes, after school programs and fair funding.
Governor, tough talk is not the answer.